Dimesale: Twitter Effect 2.0

Brief description:

Video seminar series on getting started with Twitter.

The Dime Keeper says:

I find the sales page a bit “hypey”. It is more of a primer of the nuts & bolts of Twitter, as well as some good information and ideas on how to use it. If you’re interested in Twitter but don’t know “what it’s all about”, this is a great place to start.

Don’t pay retail: The Twitter Effect 2.0

Be bold!

-The Dime Keeper

0 Comments : 05.7.09

Dimesale: “Techie” WordPress Video Tutorials

Brief description:

4 Camtasia videos walk you through how to install WordPress, customize the look, and even how to make your blog into a paid membership site

The Dime Keeper says:

Basic information on installing and modifying WordPress. 45 minutes of tutorials in total. Pretty good foundation for the advanced WordPress videos (will be the next dimesale offered – “Advanced WordPress Tutorials”).

Don’t pay retail: “Techie” WordPress Video Tutorials Dimesale is here.

Be bold!

-The Dime Keeper

0 Comments : 06.21.08

Dimesale: “Install SEO WordPress” Video Tutorials

  • What is it? Install SEO WordPress – Video Tutorials
  • Retail price: $27.00
  • Starting price: $0.10
  • After each sale, price increases by: $0.10
  • Anytime Offer: Master Resell Rights can be purchased
  • Where can I get it? Install SEO WordPress Dimesale

Brief description:

7 Camtasia videos walk you through how to install & optimize the WordPress blogging platform on your website.

Install SEO WordPress

The Dime Keeper says:

Basic information on installing WordPress. Most of the value in these videos is in the walk-through of installing specific SEO-enhancing plugins.

Don’t pay retail! Install SEO WordPress Dimesale is here.

Be bold!

-The Dime Keeper

0 Comments : 06.19.08

Dimesale: Roller Coaster Pricing

  • What is it? Roller Coaster Pricing
  • Retail price: $27.00
  • Starting price: $7.00
  • After each sale, price increases by: $0.10
  • Anytime Offer: Master Resell Rights can be purchased
  • Where can I get it? Roller Coaster Pricing Dimesale

Brief description:

Dynamically changes the price of your product on each page refresh, within the limits that you set.

Roller Coaster Pricing

The Dime Keeper says:

The psychological effect of this pricing method is very powerful. It encourages interactivity with your sales letter (refreshing to get a better price) and rewards customers for their tenacity. My conversion rates have been very good with this pricing mechanic.

Don’t pay retail: Roller Coaster Pricing Dimesale is here.

Be bold!

-The Dime Keeper

0 Comments : 06.19.08

The Death of the OTO (”One-Time Offer”)

One-Time Offers (OTOs) have become a mainstay in Internet Marketing, made famous and ubiquitous by Mike Filsaime’s “Butterfly Marketing” manuscript and software.

And it’s a great model – providing an excellent offer, with the added incentive to act now (because the offer then goes away) is a powerful marketing methodology – and has been used to great effect by many successful marketers.

However, I have a bone or two to pick with that method, especially with the way it is commonly employed.

  1. Many OTOs are for “resell rights” (RR), “master resell rights” (MRR), or “private label rights” (PLR). This “One Time Offer” usually comes right after you’ve paid for the product itself, so how do you know whether you want to resell it? You haven’t even been able to download it yet, and you have to decide NOW whether it’s worthy of promoting to others.
  2. There is usually no mechanism in place to help protect your investment in these rights once you’ve purchased them. Everyone is offered the same deal; bold action is not rewarded.

So the OTO, venerable marketing ploy that it is, will not be a common element in the sales we run. (Though, if there is an offer that does not necessitate the evaluation of a product you’ve just purchased in order to make an investment decision, the OTO may be an option, but not for the standard RR, MRR, and PLR offerings).

INSTEAD, here’s how additional rights packages will be offered here at Dimesale Direct:

  • On the download page for your product, there will be a link to any further packages, resell rights, etc. that can be purchased. This link can be accessed at anytime – thus, it will be an ANYTIME OFFER (AO). (I think I just coined a new IM term!)
  • The caveat is, the price will go up with each sale (by $1.00 or more). This is in keeping with our “Fortune favors the bold” mantra, rewards you for acting quickly, and helps protect your investment by raising the bar for everyone that arrives in your wake.
  • Only purchasers of the original product will be offered resell rights – these links will only be available on product download pages (aka “Thank you” pages)

The OTO is dead. Long live the AO!

Be bold!

–The Dime Keeper

0 Comments : 06.17.08

Dimesale: Instant PopOver v3

  • What is it? Instant PopOver, Version 3
  • Retail price: $67.00
  • Starting price: $27.00
  • After each sale, price increases by: $0.10
  • Where can I get it? Instant PopOver Dimesale

Brief description:

Create popups, hover ads, exit popups, peel away ads. Latest version of the popular software.

The Dime Keeper says:

Feature-rich popup creation software. Requires registration with the software company to “unlock” it, but otherwise installation is a breeze. Some options are very advanced, but it caters to every level, and included video tutorials to help with every step. Well worth the retail price.

Don’t pay retail: The PopOver v3 Dimesale is here.

Be bold!

-The Dime Keeper

0 Comments : 06.16.08